Facebook Story Ideas for Business Marketing [Full Guide]

In the era of digital marketing, Facebook stories can be a great tool for advertising, brand awareness, and promotion. It is a great opportunity for small businesses to create these stories on their own without spending any money. 

Let’s have a look on what are different Facebook story ideas and how you can create them. 

How To Create Facebook Story For Business Marketing   

You can simply share a photo as a Facebook story or can create a video. Creating a Facebook story video is very easy thanks to some video makers that have provided templates. Doratoon is an amazing online video maker that offers a lot of templates regarding marketing. 

All you need to do is choose a template and edit it. For Facebook stories you need to create a 15 seconds video or less with a ratio of 9:16 to 1.9:1. The size should not be more than 4GB. You can easily create a video of these requirements with Doratoon. 

Doratoon also offers you unlimited stock of props, characters, and a big music library to make a good Facebook story. You can create HD quality MP4 format video and can add photos, text, subtitles, or background music in it to make it professional and personalised. 

How To Create A Facebook Story Video With Doratoon?

Doratoon is an easy-to-use video maker that lets you make Facebook videos at a professional level without having any skills or knowledge. Following are the steps you need to follow: 

Step 1.  Go to the official website of Doratoon and sign up for a free account to access the features and services. 

Step 2. Go to the workbench tab and search for a template related to your business. Or hit the “+ Create” button present in the left pane to create a new draft. 

Step 3. When you are on the editing interface than create and edit the video by using the options provided in the top and left toolbox. To make a good Facebook story video you can add text, filters, transitions, and stickers to your video. 

In the end save the video on your device by using the export button. The video will be saved in MP4 format and can be easily shared on Facebook stories. 

Facebook Story Ideas For Business Marketing 

Facebook stories provide you a platform to connect with a large number of audiences. By using them you can provide daily updates about your business or can showcase your product or creativity. We have described some Facebook story ideas that you can use for your business marketing: 

– Advertise Your Email Newsletter

As Facebook stories appear on the top of the newsfeed so there are very less chances that they are ignored. You can grow your email list by using Facebook stories. Make an advertisement video for your email newsletter to get your Facebook friends and followers on the email newsletter list. 

– Promote An Event

By adding a Facebook story you can tell more people about your upcoming business event. The event may be a sale or an in-store event that people want to get caught. You can simply create an invitation video for a networking party or a conference. 

– Highlight Clients/ Customers

You can create a video on your client to give them prominence and some extra love. It could be a storytelling video in which customers are explaining their experience with the product or the service your business owns. 

– Showcase Your Product Or Service

If you are going to launch a new product or service then Facebook stories prove to be the best social media marketing idea where a wide range of the public will know about it. The showcase video should be eye-catching and appealing, Doratoon can help you in making these types of videos. 

– Behind The Scene Videos

People love to watch behind-the-scenes videos in which a little view is given about what occurs while setting up any event, showcase, conference, product production, or management. A story archive on Facebook is where to display behind the scene videos within 15 minutes.


– Run A Contest 

You can encourage Facebook users to watch your Facebook stories on a daily basis by running a contest on them. People will keep an eye on your stories to find out when you run the contest again. 

– Giveaway Alert

A giveaway alert is another great idea for engaging Facebook customers. In return, you can demand to share a post or video or to register yourself. These types of videos or posts are helpful for gaining new followers or friends on Facebook. 

– Highlight Customer Reviews 

You can display positive reviews from customer sides on different platforms. All the social media tools for marketing contain reviews from customers and you can highlight them on your Facebook stories. 

– Demo of Products

You can use Facebook stories for teaching people about your business, product, or the service. You can easily create a video showing the demo of your product. Instead of watching long stories, people find it easy to watch a short demo on Facebook. 

Sum Up 

Businessmen and entrepreneurs need to use advanced social media marketing tools to get in the race of digital online marketing systems. Because Facebook stories appear on the top and are more visible so they can serve as a great platform for advertising and promotion of your business. 

Creating a Facebook story video is easy and Doratoon provides all the necessary features that you need to create a video for sharing on the Facebook story.